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Samuel L. Jackson Installing His Voice to Amazon’s Echo Alexa

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Samuel L. Jackson and other celebrities inked a deal with Amazon to provide the first celebrity voice option for Alexa devices, its cloud-based digital assistant at a big event in Seattle on Wednesday. According to Amazon, it will add more voices of celebrity guests for the project starting next year. The Jackson “voice pack” for Alexa will be available later this year for the special intro price of 99 cents.

Amazon’s Echo Buds are the first native hands-free Alexa headphones—an important uniqueness because there are actually headphones on the market with Alexa inside. These Echo buds have Bose noise-canceling tech in them, which you can turn on and off by tap on one of the earpieces, And they have a good battery life of about five hours per charge. The Buds will be available in October for $130.

Also a version of the puck-shaped Echo Dot With Clock cost about $59 that includes a display for showing the time, temperature or other info, and the Echo Studio about $199, which supply 3D audio via Dolby Atmos, a higher-end speaker aimed at contend with excellent products in the category like Apple’s HomePod, Google’s Home Max and Sonos One. And there are more devices will be available like Echo Loop, Echo Show 8, Echo Glow…

There are now 100 million devices equipped with Echo speakers, which Amazon first rolled out five years ago.

So after installing the Jackson voice pack, Alexa users just say, “Alexa, introduce me to Samuel L. Jackson,” then choose whether they want him to use explicit language or not. Some example order Amazon offered: “Alexa, ask Samuel L. Jackson where he is from”; “Alexa, ask Sam to wake me up at 7 a.m.”; and “Alexa, ask Sam Jackson to sing happy birthday.” According to the company “Jackson can tell you jokes, let you know if it’s raining, set timers and alarms, play music and more — all with a bit of his own personality,”

In the past, Alexa has featured famous voices — such as morning greetings from Chelsea Handler or a duet with Ed Sheeran — but that required pre-recorded audio.

At the event, Amazon showed off Discovery’s forthcoming Food Network Kitchen subscription service, with a demo featuring Bobby Flay. The $6.99-a-month service will debut in October per month in the U.S, will use Alexa as its exclusive voice service under a 3-year pact. The Alexa integral allows subscribers to find and browse several of recipes, live cooking shows, and other videos — as well as tell to the device to skip to the next step or page in a recipe if their hands are full of something.

More Info BBC

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